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Credo 

1. True-to-life? Nobody cares! Have a shot that says something. 

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2. Get the 1st shot of the day in the can. The rest will follow.

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3. Never skip the lighting tests. Prioritize them over lens tests, if necessary.

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4. If you have a say - let the production designer be the first person you recommend in pre.

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5. The bunch of inserts you saved for last will take longer than you think.

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6. Speak to the VFX supervisor before the VFX supervisor speaks to you.

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7. Demand responsibility. Lead by example.

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8. A warm and fuzzy 1st AD could be the movies' worst enemy.

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9. Better lose with the right person than win with the wrong one.

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10. An operator will allow you see the wood for the trees.

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11. Never run on set.

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12. None of the films you love were shot in 8K.

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13. You can only lie to the AD once. Make it count.

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14. The right location is worth its weight in gold. Fight for it.

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15. If you need to guarantee boring - make sure you show everything.

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